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USAID Team Visit to Hard to Reach Area

Posted Date : 14 Nov, 2016

From 14 to 20 November, 2016, CRS, USAID and SHOPS Plus conducted a joint site visit to the western region. During the visit, USAID and Shops Plus team visited the downstream supply chain of CRS products as well as the Sangini Outlets.

The team interacted with distributors, wholesalers, and retailers and Sangini providers and gained knowledge on the distribution strategy, market scenario of socially marketed condom vis-à-vis the commercially marketed condoms. The team was able to better understand the margin structure, market credit policies and the reach of CRS to serve the hard to reach areas.

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